The Wonderful World of Wearables
Wearables are quickly increasing in popularity.
Wearables are prevalent in the insurance sphere, with 31 percent of insurance companies already using wearable technology for customer engagement. This has the potential to be wonderful for insurers. In addition to improving insurers’ decision-making and lowering their risk, wearables can be used to increase customer loyalty and strengthen insurers’ brands via popular apps, gamification and social media.
But before reaping the benefits from wearable technology, insurers will have to take four important steps. Sapiens’ infographic, The Wonderful World of Wearables for Insurers, details these steps, offers interesting insights and explains how wearables are changing the insurance game.
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Alex Zukerman Alex Zukerman is Sapiens' Chief Strategy Officer. He rejoined Sapiens in April 2020 with responsibility for formulating overall product, business, and growth strategies. In the past decade, he has fulfilled various management roles at Sapiens, in the areas of product management, product strategy, business development and corporate strategy, with also some time spent at Novidea, a leading Insurtech company, as Chief Revenue Officer. Alex has significant experience in sales, marketing, business development, product management and corporate strategy, with a passion for building growth, developing markets, and propositions, and leading business engagements in complex enterprise software domains, specializing in the insurance and financial services industries.